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Welcome to my all NEW Therapeutic Coach brand positioning MASTERCLASS!
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Ever wondered whats next for you as a Practitioner?
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Confused about how to position yourself in a crowded market?
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Want to be seen by the right people, the people who need your help?
If so, Read on....
Why is this important and how will it help me?
Many practitioners get in touch with me post-training or even pre-training, asking: whats next? They want to shape their brand, stand out, attract the right people. They want to know where to focus their efforts, what to charge and how to position themselves as a credible service.
Well, an important link in the chain is harnessing AI search so that it can work for you. AI has changed online search forever and SEO is becoming less important because AI scrapes the entire web for info, to provide its best answer to a question. This means that users don't have to sift through a list of search results like before and instead simply receive a nice packaged answer courtesy of (insert search engine of choice).
Why does this effect me?
How to build a Therapeutic Coaching brand in an AI enhanced world is one of the most frequently asked questions I get from Practitioners.
It concerns us, because practitioners offer a unique service which requires a unique approach.
Ok, but how does it differ from any other generic marketing thing?
Well, you might be fed up with being told by marketers that you need to identify a "niche" or imagine a perfect client and speak to them directly.
It feels uncomfortable for us, because the essence of practitioner work is to expect the unexpected. It's a core part of our training and foundational to our approach - we never know who is going to walk in, and it's our job to remain open and curious to whatever it is the client brings.
This means quite understandably, that the idea of a niche or perfect customer, feels a bit ludicrous.
My Therapeutic Coach brand training is built entirely for practitioners, taking into account the nuances and ethical considerations we face.
What do I need to know?
You need to know how to build a service that centres around your personal brand - which positions you as a quality Practitioner, a person of skill and knowledge in your field.
What will I get?
Strategies, tools and a step by step guide on how to build your practitioner brand that helps the right people find you, and is adapted for AI searchability. AI is here, and the sooner you are able to position yourself in the market, the more ahead of the game you will be.
1-2-1 is absolutely possible, and some prefer it. Get in touch for an evaluation of your current brand positioning - and find out where you could be!
What is a Therapeutic Coaching brand AI masterclass?
Out of the box and tailor made Sessions, Toolkits, and Workshops for those wishing to harness the power of AI, improve
their practitioner brand positioning and be found by the right people.
Why Gemma Levitas and Therapize?
Gemma has over a decade worth of experience in the Therapeutic Coaching space. She is aware of the unique considerations of practitioners when marketing themselves. That is why she came up with this programme, to help other practitioners navigate this space and get in front of the right people.
What are the key skills you teach?
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Finding your unique voice
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Connecting with your brand
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Increasing visibility
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Identify your specialism. (Not your "niche"!)
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Online presence and networking - what it is, why it matters and how to do it
What happens during a masterclass?
I offer relatable experience, knowledge and insight to help participants develop a unique personal brand, taking into account the ethical and practical considerations of practitioners in their branding.
Why is it important?
Helping people navigate a fast changing world gives them a foundation from which to grow.
Assuming that everyone has the knowledge of how to navigate a fast changing world is a mistake. Masterclasses give participants the tools they need to move forward effectively and confidently not only in their brand positioning but also in practice.
What are the wins?
You will build a practitioner personal brand you can be proud of, using your unique voice and offering your unique services.
Online brand positioning so you can build your presence and get you in front of the right people - those who need your services.
"The topics you covered in such a short space of time was so deep and intense but stayed strong to the theme! You created such a great atmosphere and helped instill confidence within the students and inspire them to finish strong!
We saw such a positive change among the students you connected with and received some fabulous feedback from them."